Fresh Ideas - Newsletter

What’s Different About Marketing and Advertising People?

I would have liked to start this piece by telling you that I grew up knowing there was “something different” about me – and that something led to my destiny in marketing/advertising. I can’t. I actually started college in pre-med and wandered into marketing after a painful chemistry experience my sophomore year. That’s when I […]

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Figuring Out Fit

The term “fit” is one we use a lot because Brick House Partners focuses on fit when doing executive search work. A nice short word with a number of issues connected to figuring it out. We believe that four (4) issues matter most. Fit with your organization – Organizational fit is not often consciously mapped out. That’s […]

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Is it Safe? (2009)

One of my favorite movies is Marathon Man. There is a famous scene where Lawrence Olivier poses a simple question to Dustin Hoffman, “Is it safe?” You probably know the rest of that scene. The last few months, I have been curious about this question relative to marketing and advertising and how the marketing and advertising community […]

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Storm Wear

I just finished reading a great article in the February 2 issue of Fortune which featured a conversation with Jim Collins (Built to Last, Good to Great) titled “How Great Companies Turn Crisis into Opportunity”. In this article, Mr. Collins discusses the importance of values and the quality of people needed in tough times. Here’s an excerpt from […]

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Simple Lessons

Brick House Partners just completed our first year – 2008, what a great year for a start-up? Truth is, it was a great year, not only because we did well as a business, but because of the lessons learned which we will build the foundation on. Simple stuff actually: Treat people right Do what you […]

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